Brand
Destination for urban communities
Cultivate trusted experiences that empower, inform and entertain African American communities on radio, online and on mobile.
digitalRadio One
Background
With over 15 million weekly listeners, and more then 1 million digital users, Radio One is the leading brand in urban radio. digitalRadio One offers advertisers local and demographically focused ways to reach the African American “listener”. Delivering a cross-section interest and age segments – RadioOne offers a full-service offline and online promotional platform. digitalRadio One is key for marketers looking to reach the urban music enthusiast.
Target Audience*
- Male 51% | Female 49%
- Age 18-34: 42% (Index = 135)
- Ages 35-44: 25% (Index = 132)
- Ages 25-34: (229 Index)
- Children in Household: 56%
- African American Composition: Index = 402
Sponsorship Opportunities
- Audience Targeting
- Display Media Programs
- Custom Promotions and Sweepstakes
- Mobile and SMS