Guy Primus is Head of Interactive Media at Overbrook Entertainment, the film, TV and interactive production company whose partners include Will Smith, James Lassiter and Ken Stovitz. Overbrook films, including “The Pursuit of Happyness,” “The Secret Life of Bees,” “Hitch,” “Lakeview Terrace,” and “I Am Legend,” have grossed over $2 billion at the box office–Guy was tapped by Overbrook’s partners to deliver a similar level of success via Overbrook’s digital initiatives.

In addition to leading Overbrook’s interactive business, Guy serves on the board of PluggedIn Media, an online service that offers freetoconsumer streaming of over 10,000 HD and broadcastquality music videos. He is also regularly a part of the public discussion on interactive media and content, and is often quoted in the Wall St. Journal, LA Times, Bloomberg and Business Week–among others.

Prior to joining Overbrook, Guy was Director of Digital Media at Starbucks Entertainment. In this role, Guy was responsible for setting the strategic direction of Starbucks’ digital entertainment initiatives including negotiation and product planning for Starbucks’ groundbreaking deal with Apple iTunes. Guy also served as Group Product Marketing Manager at Microsoft’s MSN division, where he oversaw marketing and revenue advertising for MSN Entertainment, and at Bad Boy Entertainment, where he served as Vice President of Strategy & Planning for Blue Flame, the marketing and advertising agency founded by Sean “Diddy” Combs.

Guy earned his MBA from Harvard Business School and his bachelor’s and master’s degrees in industrial engineering from Georgia Tech. Guy, his wife, Heather, and their son, Grant, reside in the Miracle Mile area of Los Angeles.